Why Is Personal Finance a Hot Topic Now?

They must often change, who would be constant in happiness or wisdom.

~ Confucius
Update: This post is featured in the Carnival of Financial Planning #153 posted at The Skilled Investor. Thanks!

I know many of you (along with some members of my family) would probably answer the title question with something like: “It’s not a hot topic unless you’re a nerdy propeller head like you.” Fair enough. But it does seem like personal finance is getting a lot more attention than it used to on the internet and in the mainstream media. Check out the Technorati Top 100 Finance blogs. (There are even a few Canadian representatives there.) That’s just the top 100. There are hundreds more blogs and websites covering personal finance, not to mention books, magazines, newspaper columns, radio and T.V. programs.

Why Now?

Another sign of the rising prominence of personal finance is the Canadian government’s Task Force on Financial Literacy, to which we gave a gold medal in yesterday’s post. The recently published Task Force report asked the question “Why now?”. Why is personal finance so much more important today that we need a task force to study it? The short answer is that things have changed. As a result, we need to give Canadians the tools they need to adapt to the evolving financial landscape.

What’s Changed?

The Task Force report identified several factors that have affected the financial environment:

1. Demographics:

  • The sheer size of the Baby Boomer generation means that a huge number of people will be collecting pension and investment income while a much smaller pool will be contributing to those entities. This may result in pension shortfalls as more people are collecting benefits than paying premiums. It may also cause stock market instability if a lot of Boomers choose to redeem their investments at once.
  • One factor that I did not see in the report was the issue of a large cohort of people living much longer than their parents and the resulting strain that might put on the health care system. Further, the Boomers will likely require longer long-term care as they age, resulting in a need for more nursing homes and long-term care facilities.

2. Structural Economic Changes:

  • Globalization has meant that risk and reward are spread internationally so that trouble in one economy can mean bigger trouble for the global economy. (Witness the U.S. subprime mortgage contagion and the currently unfolding Greek debt drama.)
  • Many governments and corporations are shifting the burden of retirement planning and saving to individuals. Defined benefit plans are becoming extinct and defined contribution plans are becoming the norm. In some quarters, pension plans are being eliminated altogether.
  • Secure lifelong employment is a thing of the past and “job change is the norm, not the exception.”

3. Changes to the Financial Marketplace:

  • 40 years ago credit cards were a seldom-used luxury item, and debit cards did not exist.
  • 25 year mortgages used to be the norm, whereas 35 year mortgages are commonplace today.
  • The number and complexity of financial products has increased dramatically over the past few decades. Derivatives of all types have grown exponentially. Derivatives are financial instruments that are derived from other financial instruments. Credit default swaps are one example. The counter party risks associated with these insurance-like contracts create a trail of dominoes that could cause serious problems for the financial system as evidenced by the AIG debacle.

Change Can Be Good, But Only If We Adapt

It seems like our ability to adapt to the changes above has been somewhat unbalanced. We have greeted the increased access to debt with an increasing amount and duration of debt. This has almost come to be seen as normal and healthy. In The Lexicon of Debt, we examined the idea of debt as a tool to be used wisely and sparingly. Many have forgotten this basic personal finance tenet, and may not realize that excessive debt can place their retirement dreams in jeopardy.

Although we seem to have taken advantage of the increased access to debt, it seems that many of us have not adapted to the idea that we are going to be largely responsible for funding our own retirement lifestyle. Many people are not saving adequately for retirement, as most of their income is going to support their current lifestyle and to service increasing debt loads. They still believe that the future will somehow take care of itself. For 2009, the maximum a Canadian who has worked their whole life can expect to receive from CPP is about $10 900 and from OAS, $6200. That’s a start, but it’s not a lot to live on.

Adapting to the changing financial market conditions is essential as well. I have written repeatedly that I believe that risk levels are elevated right now and that caution is warranted. Awareness of these factors can help you navigate the investing waters.

What Can You Do?

Adapting to this new landscape could be as simple as becoming more aware of the big picture and controlling the factors you can in your own financial environment. Here are a few questions to ask yourself to get you started:

  • Do you have a clear, written financial plan including a budget, savings, and retirement plan?
  • How do you view debt? Is it a tool, an emergency fund, or a blank cheque?
  • Do you have a liquid emergency fund for unexpected repairs and expenses?
  • Do you have a larger liquid emergency fund and plan in case of job loss?
  • Do you know how much you will need to save to retire when and how you want?
  • Do you have an idea of how much income you’ll receive from various sources in retirement?
  • If you are lucky enough to have a company pension, do you understand how it works? Where is the money invested? What happens if the company goes bankrupt or the fund is mismanaged?

These are just a few of the questions that are relevant to your financial security. Go ahead and add some more in the comments section.

Do you find that people are discussing personal finance now more than in the past?

6 Responses to Why Is Personal Finance a Hot Topic Now?
  1. Mrs. Money
    February 27, 2010 | 6:15 PM

    I definitely think there has been a boom in personal finance. I think the recession spurred a lot of frugal living and I hope that doesn’t go away!
    .-= Mrs. Money´s last blog ..Where have all the Housewives Gone? =-.

    • 2 Cents
      February 27, 2010 | 11:25 PM

      It will be interesting to see if people get less frugal once this thing blows over or whether they’ll find that they enjoy their new lifestyle and just keep paying down debt and saving. Thanks for stopping by Mrs. Money!

  2. Stay at Home Mom CFO
    February 27, 2010 | 7:47 PM

    It like the sun came up, the party ended and we are paying for it with a horrible financial hangover.
    I agree there has been a huge surge in people suddenly becoming frugal/financially savvy (myself, included). I just wish I did it sooner!

    • 2 Cents
      February 27, 2010 | 11:29 PM

      Yeah, I guess any kind of hangover comes with some regrets. Better late than never! Thanks for your comment.

  3. Sensa Pen
    March 1, 2010 | 7:34 AM

    I believe the Personal Finance is a hot topic especially in the current financial crisis condition. Most of my friend never think about their personal finance and when the crisis happen (and the money is quickly run out), they start to worry about their financial future. It is very sad to see some people near the retirement are very shock to find out that their retirement saving is lost more than 40% of their value (They don’t understand that the stock market can go up and down). Many of them decide to delay their retirement, unfortunately some of them don’t have any choice or time.

    I personally have a quite good money management and totally agree that people need to pay more attention to their personal finance. Personal Finance should not be complicated with a lot of finance jargon :-)

    Spend less that you earn is always good start.

    Cheers
    .-= Sensa Pen´s last blog ..Sensa Pen by Boyd Willat =-.

  4. [...] Cents presents Why Is Personal Finance a Hot Topic Now? posted at Balance Junkie, saying, “This article looks at changes in the financial landscape [...]

Leave a Reply

CommentLuv badge